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Cookie Policy

Last Updated: August 10, 2023

This Cookie Policy explains how Discover Australia ("we", "us", or "our") uses cookies and similar technologies to recognize you when you visit our website. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

1. What Are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Discover Australia) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your device both when it visits the website in question and also when it visits certain other websites.

2. Why Do We Use Cookies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons for our website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies enable us to track and target the interests of our users to enhance the experience on our website. Third parties serve cookies through our website for advertising, analytics, and other purposes. This is described in more detail below.

2.1 Essential Cookies

These cookies are strictly necessary to provide you with services available through our website and to use some of its features, such as access to secure areas. Because these cookies are strictly necessary to deliver the website, you cannot refuse them without impacting how our website functions.

2.2 Performance and Functionality Cookies

These cookies are used to enhance the performance and functionality of our website but are non-essential to their use. However, without these cookies, certain functionality may become unavailable.

2.3 Analytics and Customization Cookies

These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our website for you.

2.4 Advertising Cookies

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed, and in some cases selecting advertisements that are based on your interests.

2.5 Social Media Cookies

These cookies are used to enable you to share pages and content that you find interesting on our website through third-party social networking and other websites. These cookies may also be used for advertising purposes.

3. Cookies Used on Our Website

The specific types of first and third-party cookies served through our website and the purposes they perform are described in the table below:

Cookie Type Cookie Name Purpose Duration
Essential session_cookie Used to maintain your session on the website Session
Essential cookie_preferences Remembers your cookie consent choices 1 year
Performance _ga Google Analytics: Used to distinguish users 2 years
Performance _gid Google Analytics: Used to distinguish users 24 hours
Performance _gat Google Analytics: Used to throttle request rate 1 minute
Functionality language Remembers your preferred language 1 year
Advertising _fbp Facebook: Used to deliver, measure, and improve ads 3 months

4. How Can You Control Cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out links provided in the cookie banner on our website.

4.1 Browser Controls

You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information.

4.2 Disabling Most Interest-Based Advertising

Most advertising networks offer you a way to opt out of interest-based advertising. If you would like to find out more information, please visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.

4.3 Mobile Advertising

You can opt out of having your mobile identifier used for certain types of interest-based advertising, including those performed by us, by accessing the settings on your mobile device and following the instructions. If you are using an Apple device, this is called "Limit Ad Tracking" and can be found under Settings → Privacy → Advertising. If you are using an Android device, this is called "Opt out of Ads Personalization" and can be found under Settings → Google → Ads.

4.4 Do Not Track

Some Internet browsers - like Internet Explorer, Firefox, and Safari - include the ability to transmit "Do Not Track" or "DNT" signals. Since uniform standards for "DNT" signals have not been adopted, our website does not currently process or respond to "DNT" signals.

5. Other Tracking Technologies

5.1 Web Beacons

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

5.2 Flash Cookies or Local Shared Objects

Websites may also use so-called "Flash Cookies" (also known as Local Shared Objects or "LSOs") to, among other things, collect and store information about your use of our services, fraud prevention, and for other site operations.

If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the Website Storage Settings Panel. You can also control Flash Cookies by going to the Global Storage Settings Panel and following the instructions.

Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our services or online content.

5.3 Embedded Scripts

An embedded script is programming code that is designed to collect information about your interactions with the website, such as the links you click on. The code is temporarily downloaded onto your device from our web server or a third-party service provider, is active only while you are connected to the website, and is deactivated or deleted thereafter.

6. Updates to This Cookie Policy

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.

7. Contact Us

If you have any questions about our use of cookies or other technologies, please contact us at:

Discover Australia

123 Tourism Avenue

Sydney, NSW 2000

Australia

Email: [email protected]

Phone: +61 2 1234 5678

8. Manage Your Cookie Preferences

You can manage your cookie preferences at any time by clicking the button below:

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123 Tourism Avenue, Sydney, NSW 2000, Australia

+61 2 1234 5678

[email protected]

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